Month-long pop at The Grove in Los Angeles. Guests enjoyed complimentary makeovers and pro tips during in-store events all month. Meet-and-greet moments with Striiike co-founder Kristie Streicher, model Rosie Huntington-Whiteley; and YouTuber Karen Sarahi Gonzalez (a.k.a. @iluvesarahii). The brand also hosted a VIP evening with beauty influencers to celebrate the launch of the Arch Brow Micro Pencil.